Lake Shark Media has worked with Dodge Park for many years on their website, social media and magazine newsletter.
We developed and deployed a sales funnel to grow their email list of potential customers. Using their website, social media and newsletter as the top of the funnel we created several offers including a downloadable checklist, an e-book guide and free offers for one of their services to grow their email list. We used organic SEO and social media, facebook ad campaigns and videos to drive traffic.
We wrote and scheduled a follow-up sequence of media and information rich emails to keep in contact with their new prospects and continued to nurture them until they are ready to make a purchase decision.
We maintained their brand as a leading local resource to the senior community in the Worcester Area and increased their prospect list exponentially.
CLIENT PROJECT DETAILS
30+ page digital version
Facebook Ad Campaigns
Creation and Monitoring
23-page digital book
Responsive Design with Email Capture for list building
Includes blog, SEO, custom forms, photo gallery and social media integration
Graphic Design Elements
Consistent Use of Brand Design
Email Capture Landing Page
Email Follow-up Sequence
10+ email follow up for new subscribers
Digital and Print designs