Why Is My Business Not Showing In Google?

So you’ve set up your Google Business profile and waited eagerly to see your business appear in search results.

But when you type your business name into Google, a nagging emptiness takes over—nothing shows up.

What might be causing your business to play a game of hide and seek? And more importantly, how can you bring it into the spotlight?

In this blog post, we’ll dive deep into the steps you need to follow to find your business on Google, possible reasons for its mysterious disappearance, and the important measures you can take to ensure your business profile is always visible to your prospective customers.

Let’s get started!

How to Find Your Business Profile on Google

If your Google Business profile isn’t showing up on search or maps, fear not—there are methods to track it down. The first step is signing into the Google account associated with your business profile. Once you’re in, you can try these methods:

1. Google Search: Simply type your business name into Google Search. This should either bring up your business or show you close matches.

2. Google Maps: Enter your business name and city in the Google Maps search bar. If your business is listed, it should appear with a location marker.

3. Business Management Dashboard: Navigate to your Google Business dashboard, where you can make sure you’re looking at the correct profile if you manage more than one.

Reasons Your Business Might Be Missing from Google Search

There are several reasons why your business may not appear in Google’s search results. Let’s go over the most common issues.

Unverified Business Information

One fundamental reason might be that your business isn’t verified. Google requires businesses to complete a verification process before they become eligible to display on Search and Maps.

If you’ve started but not finished the verification process or Google has decided to reverify your business, your listing won’t appear.

How to Finish Verifying Your Business

– Go to [google.com/business](https://www.google.com/business) and click ‘Manage now’.

– Follow the prompts to verify your business using the method provided by Google. This might take up to seven business days.

– Once verified, it could take a few weeks for your business profile to be updated across Google.

Incomplete or Non-optimized Business Information

If your business shows up sporadically or only in Google Maps, your information might not be fully optimized. Google’s search algorithm prefers businesses that have accurate, comprehensive, and up-to-date information.

How to Optimize Your Google Listing

– Ensure all information about your business is complete, including your address, hours of operation, and business description.

– Collect and respond to customer reviews to build your profile’s credibility.

Recent Edits

Recently made any changes to your business profile? Google’s algorithms need some time to update any edits made. These changes can cause temporary fluctuations in your search result visibility.

What to Do

– Be patient! It can take up to three days for changes to appear.

– You can still generally find your business on Google Maps if you search directly by name.

Suspended Business Profile

If your business profile violates Google’s guidelines, it might get suspended, leading to a loss of visibility. When your profile is suspended, Google usually sends a notification to inform you, but sometimes these messages slip through the cracks.

How to Resolve a Suspension

– Refer to the guidelines provided by Google to understand and rectify any issues.

– Appeal the suspension through your Google Business dashboard.

I have an in-depth video explaining how to recover a suspended profile, which you can watch.

What to Do If Nothing Works?

If you’ve tried everything and still can’t find your business, don’t lose hope. You have a couple of options:

1. Contact Google Support: Seek help directly by reaching out through their support options.

2. Schedule an Appointment with a Google Advisor: This can help get personalized assistance for resolving your issue.

Boost Your Google Reviews

Once your Google Business profile is live and kicking, it’s time to focus on getting those valuable customer reviews. I have a free Review Boosting Bootcamp that provides step-by-step instructions on building and managing your reviews efficiently.

But ranking well on Google is just one piece of the puzzle when it comes to a smart marketing strategy.

Let me ask you a question: Do you know how your marketing stacks up?

Find out by taking the SMART Marketing quiz. Get customized results on how to get smarter with your marketing—you’ll learn exactly what YOUR business should focus on, get customized recommendations on how to get the best bang for your marketing buck, and unleash your business’s true potential.

It’s like having a personal marketing coach by your side!

And remember, you don’t need crazy tech skills, buckets of cash, or a dedicated staff to market your business you don’t even need a lot of time.

What you need is to be smart, and ensuring your business is visible on Google is smart for your business.

If you're ready to grow your business with smart marketing you can:

1. Sign up for weekly FREE Business Bytes with CEO, Torie Mathis

2. Get a SMART Funnel and begin to automate your marketing

3. Learn Digital Marketing with a Smart Marketing Course

ABOUT THE AUTHOR: TORIE MATHIS

Torie Mathis helps entrepreneurs grow their business with Smart Marketing.  She is a best-selling author, Army veteran, international speaker + trainer, and the CEO + Creative Director at Lake Shark Media. She also teaches entrepreneurs how to get smart with digital marketing at toriemathis.com